UniBud is an innovative app that helps students effortlessly find discounts based on their GPS location.
This project was a collaborative effort with Sophie Yau and Emily Liu, aimed at supporting financially strained students in London by helping them save money on everyday purchases.
I was responsible for creating the entire brand identity and app design, ensuring a cohesive and visually appealing user experience.
The app development and coding were a team effort, with each of us contributing to bring this idea to life.
The mascot logo and name, UniBud, were inspired by the concept of having a little buddy that helps you find great deals—your personal discount companion.
The illustrations were intentionally designed to resemble hand-drawn sketches, adding a personal, approachable, and student-inspired aesthetic to the overall design.